Cold Calling Pressure Reduction / Sales Monster

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An Introduction to Store Fixtures
On one hand, you wouldn't display expensive wares in cheap, shoddy or dirty store display fixtures. In order to maximize your sales potential you need to decide what look and feel of the store will appeal to your target customer.

Eighty Percent of Success is Showing Up
It was particularly appropriate this past weekend. " is from Woody Allen.

The Prejudging Predicament
There's a direct correlation between sales experience and prejudging. The more sales and marketing experience you have the greater the tendency to prejudge your customers and prospects.

Clear Up Blurry Communication
Make your communication clearer by using numbers in place of words, illustrating with specific examples, and asking clarifying questions. I've lead this exercise with over 200 groups working in offices, factories, hospitals, education, sales situations, even government.

Get the Most Out of Your Current Customer
So now your customer will be forced to tell all of his co-workers all about you! And don't forget the business cards. Here are a few ideas to draw leads out of your current customers.

6 Creative Questions To Move From HOW Are You To WHO Are You
And he'll FEEL the transition from HOW are you to WHO are you. Then they have to share it with as many people as possible in the next five minutes.

Three Big Ol Tips for Better Sales Letters
Here are three big ol' tips for better sales letters. I think the following suggestions qualify as Big Ol' Tips.

Finding a Used Mannequin
Used mannequins can be repainted or refurbished if they need to be updated. This is not much of a concern because used mannequins usually do not look much different than newer models.

How to Lose the Sale Quickly & Easily
This salesperson immediately lost any credibility he may have established and failed to close the sale. He told me that this workshop would teach people how to ask the right questions and listen to the answers.

"The Power Of Consumer Opinion, & How To Profit From It!"
The tough part is mining & gauging consumer opinion to find out what that really is. Start out with benefits that appeal to one of these three most basic & powerful of all human motives.

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Cold Calling Pressure Reduction

Who likes cold calling?

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